Brands

SONG HOT-POT FACTORY

Song Hot-pot Factory is a brand-new brand under Jiumaojiu, mainly engaged in Chongqing hot pot. “Soup base is our soul and beef is our specialty”. With “just be happy” as the brand concept, it combines innovative dining space and dining experience to spread the trend culture of young people.


Song Hot-pot Factory of Jiumaojiu Group, founded in Guangzhou in 2020, is the first hot pot brand designed from the perspective of young people in the market. Our proposition: Soup base is our soul and beef is our specialty. It is committed to building a happy factory for young people.
SONG HOT-POT FACTORY


SONG HOT-POT FACTORY
Why is it named Song (怂 in Chinese character)?
Song Hot-pot Factory of Jiumaojiu Group, founded in Guangzhou in 2020, is the first hot pot brand designed from the perspective of young people in the market. Our proposition: Soup base is our soul and beef is our specialty. It is committed to building a happy factory for young people.
Why is it named Song (怂 in Chinese character)?
  • Soup base is our soul and beef is our specialty
    Soup base is our soul and beef is our specialty
    We only sell one kind of soup base, i.e. “two-flavor hot pot of spicy beef tallow with fruit and vegetable”, which is the base formula developed in cooperation with Chongqing Shapingba Dalong Hotpot that is a famous and popular hot pot resturant in the past 20 years. We make soup base by ourselves to eliminate any additives. Adding self-refining Australian wagy tallow and butter make the soup base more mellow. The fresh yellow beef is selected from the genuine Yunnan-Guizhou-Sichuan yellow cattle. The fresh beef is delivered every day from the slaughterhouse.
  • Every dish has it source
    Every dish has it source
    A special vegetable digging team has been set up to look for seasonal vegetables in the origin of vegetables according to the season and bring the most delicious dishes to everyone.
  • Happy factory
    Happy factory
    We are not only a hot pot restaurant, but also a happy factory. Happy Time has become a characteristic link of Song Hot-pot Factory. We update dance music every quarter and have limited theme dance in special festivals to deliver happiness to customers. In addition, we also set up a birthday celebration link, including cheerful and social dance performance and customized birthday gifts, to make customers’ birthdays more ceremonial.